Trends in News Watching
Okay, I admit it. I am a news junkie. Usually while I work in the afternoon I alternate between MSNBC and CNN depending on which one has interesting guests, or is not engaging in banal banter, or is not giving me advice about my health or my money which I don’t have any of. Fox News I avoid like the plague because it does really represent a very biased point of view and the amount of miss reporting far exceeds the other two.
But in a New York Times article on Monday I find I am fairly out of step. The gist of the article was that with MSNBC tilting left, and Fox right, CNN, who they claim holds the middle, is losing viewership. What was shocking if we look at the April numbers is that CNN has been fourth. Fox has 668,000 viewers; MSNBC has 300,000; and CNN has 271,000. HLN has 277,000. Fox has over double the numbers of MSNBC. So let’s do some critical thinking here.
First, is CNN really in the middle? They get this label by claiming that they give both sides a fair hearing. But as pointed out in yesterday’s blog and by Fareed Zakaria and others, we have 1 ½ political parties and the ½ are the Republicans. So if you give the Flat Earthers the same credence in a debate with Round Earthers, isn’t the debate slanted? If you are giving the Republican No Machine the same footing with the policies put forward by the Democrats, are you not actually giving more weight than is due to their arguments? By not being aggressive enough at challenging these Republicans and their ideas and having the two pundit debate, CNN is actually more conservative leaning than middle of the road because they are lending credence to the arguments having equal weight. Besides, remember where Glenn Beck came from, that Lou Dobbs continues to bash immigrants, and the business interviews are decidedly conservative and the net result is a right leaning news organization.
My point here is that if you are conservative you will watch Fox News, and if you are independent or liberal, you are probably going to watch MSNBC where old thinking is challenge by new thinking from Rachel Maddow, David Schuster, and Keith Olbermann. Instead of just accepting their guest’s statements, they are well informed and ask penetrating questions. CNN is really competing with Fox News for viewers. Now in all fairness, this does not apply to CNN’s international reporting, which I don’t think anyone does a better job. Lets just hope they continue to hold on to these reporters and journalists because they do a great service for us.
The article implied that one has to pick a bias to gain readership. Is MSNBC really that left leaning or has the middle shifted which leaves CNN looking conservative? I will give you that Keith Olbermann does very definitely have a bias, but Rachel and David reflect more what I think the younger nation is thinking.
But there is something else to consider about these numbers. News junkies are old like me but the majority of our nation is younger and does not watch these shows. What the 2:1 ratio of Fox watchers to MSNBC watchers tells me is that we have an older generation that is mostly conservative watching these shows. Old people find change much more difficult to deal with and Fox reassures them that nothing is changing and the old ideas still are viable. It’s a lie of course, but in the world of making money, it is profitable. In the world of let the market place decide, if lies, shrillness, conflict and misinformation sell better than truth and rational consideration of reality, then that is what we get. But some of us still like to use our brains, and MSNBC usually is better at questioning the conventional wisdom so it is my choice, the exception being Chris Mathews.
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